Life Coaching Trainer Certification Course
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One payment · Lifetime access
Why This Program Exists
You see, I was just like you. Becoming a coach changed my career. But becoming a trainer of coaches changed my life. The first time I stood in front of a room of future coaches, I realized nothing in my coaching experience had prepared me to teach — I had to build that skill set from scratch.
There is no need to struggle, because I have found powerful resources that helped me overcome those challenges — and I've taken what I've learned and turned it into a step-by-step solution, a blueprint you can follow to have success.
With over 40 years of experience, 22 published books, appearances on Dr. Phil and in Forbes, and as the founder of the American Union of NLP and the American Alliance of Hypnotists — you're in good hands.
30 Video Modules
Every lesson in order — each one building on the last, all the way to your certification exam.
- Who this course is for: life coaches with a desire to teach and spread support
- What to expect: learn, gain certification, inspire yourself, and change lives
- What you'll gain: find trainees, train with excellence, and support new life coaches
- The eight qualities of a great trainer: persistence, confidence, courage, transparency, and more
- Qualities to look for in future life coaches: integrity, positivity, and the desire to help
- Where to find prospective coaches: your successful clients, seminars, and growth communities
- Plan what you'll teach in-person and how many hours or days you'll need
- Develop clear outlines, factor in breaks, and decide whether to record the event
- Build supplementary materials, practice your delivery, and collect video testimonials
- Be supportive and master true active listening with your students
- Make learning fun with vision boards, role-playing sessions, and game-style quizzes
- Gather feedback after every training and foster respectful communication
- How intuition prevents mistakes, guides your training style, and keeps students engaged
- The four areas to monitor: student reactions, your reactions, your feelings, and results
- Recognize intuitive signals - from physical signs to 'aha' moments
- Teach what coaching provides: balance, positivity, strategies, and motivation
- What students should never coach with: overwhelming structure, uninvited advice, or judgment
- Instill a coaching philosophy that fosters respect and aligns with client needs
- Teach with passion: animate your voice, find humor, and share inspirational stories
- Personalize each student's path using interviews and questionnaires
- Believe in your students and expect their success - you get what you expect
- The attributes to encourage in trainees: congeniality, curiosity, and mindfulness
- Practice mindfulness in all coach-client interactions
- Helpful resources for developing trainee character
- Everyone has a story - structure yours with the 5 W's
- Why your story is integral to the life coach/client relationship
- How and where the story is shared makes all the difference
- Teach coaches to care for themselves first and align actions with purpose
- Intend to love and honor commitment in the coaching practice
- Receive and share wisdom generously - and always intend to do your best
- The ways coaching opportunities can be sought out - direct and indirect
- Match opportunity sources to each student's strengths and niche
- Why networking is an incredible source of opportunity for new coaches
- The best potential clients are ambitious - but carry noticeable self-doubts
- Recognize prospects who feel lost, stressed, or can't see the pieces of their life
- Teach students to identify these signals in the people around them
- How business coaching targets various business types and challenges
- What makes business coaching different from general life coaching
- The business areas and strategies your coaching students need to know
- Teach the complete marketing framework: Product, Price, Place, Positioning, People and more
- Apply the 7 P's to a coaching practice specifically
- Give your students a marketing system they can teach forward
- Flexibility enables change: stop over-analyzing and eliminate procrastination
- Adapt to changing circumstances and see the bigger picture
- Build flexibility into how your students coach their future clients
- The range of personal coaching: self-awareness, core beliefs, confidence, health, and career
- Teach the NICE technique for coaches to use with their clients
- Enhance the client experience in personal-matter coaching
- Self-improvement resources: recordings, audiobooks, videos, and journaling
- Help clients overcome fears and know when to refer to other professionals
- Build a development practice your students model for their clients
- Help trainees identify and address their own weaknesses first
- Turn character flaws into coaching growth opportunities
- Coach clients through the same process with compassion
- Coaching spiritual beliefs, connection, and increased compassion and empathy
- Navigate religion and energy healing respectfully in coaching contexts
- Help clients integrate spirituality with their goals
- The coachable health pillars: stress management, food intake, and self-care
- Support clients in controlling addictive behaviors appropriately
- Teach coaches to keep health coaching within proper coaching scope
- Does your client know what actually makes them happy?
- Build a happiness resource toolkit including meditation
- Coach close relationships, friendships, and the practice of forgiveness
- Coach parents through the major life changes at each childhood stage
- Support families of children with special needs and learning differences
- Promote nurturing environments, emotional support, and healthy screen-time limits
- The balance areas: work and personal life, stress and self-care, family and technology
- Teach boundary-setting in every area of life
- Make balance the recurring theme of your students' coaching
- Build multiple revenue streams - and why you don't need office space
- Be up front with clients about pricing and time
- Teach the basics: know your income, know your expenditures, reduce debt
- Coach friendships, intimate relationships, and caring for aging parents
- Support clients leading employees and teams
- Train coaches to handle the full spectrum of relationship topics
- Find inspiration and opportunity through masterminds and exploring the unknown
- Encourage daily learning and pursuing what's genuinely fun
- How creativity leads to new opportunities and personal growth
- Set aside time every day to learn and grow as a person
- How continuous learning unlocks creativity and improves memory
- Model lifelong learning for your students and their clients
- If you record your live training, you're halfway to an online course
- Edit and audit videos, then create an exam and video requirement
- Launch by announcing to your email subscribers and social media
- The certification components: resources, basics, exam, and essay
- The Life Coach oath your students pledge to uphold
- Confidentiality and coachability agreements that protect everyone
- Help your graduates build a successful coaching career
- Guide them in pursuing a coaching niche and coaching within it
- Ensure they uphold the coaching oath throughout their careers
Your Complete Written Reference
Life Coach Trainer Course Manual
100-page course manual — curriculum design, delivery, and certification systemsYour Official Certification
Certified Life Coach Trainer
Certified and registered by the
American Union of NLP
aunlp.org
Upon certification you'll be listed in the AUNLP's SEO-optimized directory of Life Coach Trainers — and you'll have lifetime access to Dr. Steve by email.
Sample shown — your certificate is issued in your name with a unique certificate number.
This Program Will Change Your Life
- Train and certify new life coaches with a complete trainer skill set
- Position yourself as a high-value coach educator commanding premium prices
- Earn your Life Coach Trainer credential from the American Union of NLP (AUNLP.org)
- Get listed in the AUNLP's SEO-optimized directory of Life Coach Trainers — so clients searching online can find you
- Lifetime access to Dr. Steve by email — your questions answered long after you certify
- Unlimited Anytime 24/7 On-Demand Access — start immediately with instant digital delivery
What My Students Say
“He has been my instructor for Life Coaching, Master Life Coaching, NLP Practitioner, NLP Master Practitioner, and NLP Trainer. I have been his dedicated perpetual student since 2011 — in all the world he has taught me the most, inspired me the most, and supported me the most. I am honored to professionally endorse him.”
“As an analytical drawing/art therapist looking for more ways to help my clients, I decided to do Steve's Life Coaching Program and got my certificate.”
“I'm so glad to have had a chance to learn from you. I have completed the NLP and the Coaching programs.”
Become a Certified Life Coach Trainer
Everything you need — 30 video modules, and the complete course manual — plus your official certification from the American Union of NLP.
One payment · Lifetime access
Isn't it time you stopped struggling? It doesn't have to be that way — there's an easier way, and I can show you how. I can provide the tools, but you have to say yes. Invest in yourself, and I'll see you on the next page.
This is a professional coaching certification program. It is educational in nature and designed for personal and professional development — it is not licensed therapy, counseling, or medical care, and does not constitute medical, psychological, or financial advice. Coaches should always work within their scope of practice and refer clients to licensed professionals where appropriate. Individual results vary.